Built for Indian boutiques & fashion brands

Your boutique deserves
more than Instagram
DMs and paper bills

Branded online store, inventory, orders, GST invoices, WhatsApp automation, loyalty, and finance — all in one platform your customers will love.

24/7store open, always
₹1.1Lavg monthly ROI
1–2 daysto go live
No developer neededSetup in 1–2 daysYour brand, your domainCancel anytime
The old way is costing you sales

Most boutiques still run on
DMs, notebooks, and guesswork

Every day without a proper system is revenue you are leaving on the table.

Hi, is this available in M?
What's the price?
Can you send to Pune?
I want to order 2 pieces
Hello?? Still waiting
23 unanswered DMs
📱

Orders come through Instagram DMs and WhatsApp — and get lost

Customers message you at midnight. You reply in the morning. By then they bought elsewhere. Manual order tracking means missed sales.

Anarkali Set2 left
Silk KurtaOUT
Palazzo Set???
Lehenga1 left
📦

You never know exactly what's in stock until it's too late

Overselling, stockouts, and "sorry that's finished" messages to customers. Manual stock tracking in notebooks or Excel fails every time.

Manual invoice — Order #47

Customer name: Priya Mehta
Item: Anarkali Set
Price: ₹3,200
GST @5%: ₹160
Total: ₹3,360
10 min per invoice × 50 orders = 8 hrs/month
🧾

GST invoices are made manually for every single order

Typing customer details, calculating GST, formatting bills — 10 minutes per order. For 50 orders a month that's 8 hours of manual work.

Customers who bought last month

Sneha S. — bought ₹4,500No follow-up
Anita V. — bought ₹2,800No follow-up
Riya P. — bought ₹6,200No follow-up

They never came back

💔

Customers buy once and you never hear from them again

No loyalty program. No repeat purchase reminders. No customer data. Every sale starts from zero. Your best customers don't know you miss them.

Revenue

₹2.4L

COGS

?

Expenses

?

Net Profit

???

Waiting for accountant to find out

💸

You don't know if your boutique is actually profitable

Revenue, expenses, cost of goods, staff costs — all in different places. You find out the real numbers only when your accountant calls.

✦ The transformation

From chaos to a boutique that runs itself

Scroll to see every manual process replaced by automation.

📱

Instagram DMs & WhatsApp orders

🛍️

Branded 24/7 online store

📓

Manual stock tracking in notebooks

📦

Real-time inventory with alerts

🧾

Manual GST invoices per order

Auto-generated GST invoices

💔

No repeat customer system

💛

Loyalty program + WhatsApp follow-ups

No visibility into profitability

📊

Live P&L and finance dashboard

✦ What your customers experience

Give your customers a
premium shopping experience

Your branded store looks and feels like a premium fashion brand — not a generic website.

Your boutique open 24/7, on any device

BoutiqueOS

New Arrivals

Faariya Couture

Anarkali Set

₹3,200

Silk Kurta

₹1,800

Palazzo Set

₹2,400

Lehenga

₹5,500

✦ Everything your boutique needs

One platform.
Every workflow covered.

Built specifically for Indian boutiques — not a generic ecommerce tool.

🛍️

Sell 24/7 without answering a single DM

Branded Online Store

Your own storefront with product catalog, cart, and Razorpay checkout. Customers buy anytime.

📦

Always know exactly what's in stock

Inventory Management

Real-time stock levels, movement history, low-stock alerts. Never oversell again.

🧾

GST invoices generated automatically on every order

GST Billing & Invoices

Compliant GST invoices sent to customers instantly. No manual billing ever.

💬

Customers get WhatsApp updates without you lifting a finger

WhatsApp Automation

Order confirmation, shipping updates, and follow-ups sent automatically via WhatsApp.

Loyal customers come back 20% more often

Loyalty Program

Points on every purchase. Redeemable on next order. Birthday bonuses. Referral rewards.

📊

Know your P&L without waiting for your accountant

Finance Dashboard

Revenue, expenses, cost of goods, profit — all live. Real-time business health.

📣

Track which influencer actually drives sales

Influencer & Campaigns

Link campaigns to revenue. See ROI per influencer. Stop guessing what works.

👗

Manage every product variant without confusion

Variants & Catalog

Colors, sizes, images per variant. Bulk upload. Clean catalog management.

👥

Your customers' full history in one place

Customer Profiles

Purchase history, loyalty points, addresses, and notes — all searchable.

👩‍💼

Manage staff and payroll without spreadsheets

Staff & Payroll

Staff roles, attendance, salary, and commissions — all tracked in one place.

✦ See your return before you pay

Calculate your
monthly ROI

Enter your boutique size and see exactly how much BoutiqueOS pays for itself.

Your boutique details

₹300k
₹50k₹1000k
₹2,500
₹500₹10,000

Recommended plan

Growth

2,999/mo

~120 orders/month at ₹2,500 avg

Your monthly net ROI

0

after platform cost of ₹2,999/mo

Value breakdown

Inventory accuracy (5% of revenue recovered)

+₹15,000

Order handling (120 orders × 8 min saved)

+₹4,800

Repeat customer uplift (loyalty program)

+₹0

Support reduction (WhatsApp automation)

+₹1,800

Total monthly value

0

Platform cost

−₹2,999

Net ROI

0/mo

Book Free Demo — see it for yourself

Estimates based on industry averages. Actual results vary by boutique size and operations.

✦ Why not Shopify?

Built for Indian boutiques.
Not adapted for them.

Shopify is built for global ecommerce. BoutiqueOS is built for how Indian boutiques actually work.

Feature
BoutiqueOS
Shopify
Basic Website
Indian payment gateway (Razorpay)
✓ Built-in
Plugin
WhatsApp order notifications
✓ Built-in
Plugin
GST-ready invoices
✓ Built-in
Plugin
Inventory + stock movements
✓ Built-in
Plugin
Excel
Influencer & campaign tracking
✓ Built-in
Staff & payroll
✓ Built-in
Loyalty program
✓ Built-in
Plugin
Finance dashboard (P&L)
✓ Built-in
Plugin
Accountant
Monthly cost
₹1,499–₹4,999
₹2,000–₹20,000
₹500–₹2,000
Setup time
1–2 days
1–2 weeks
1–3 days

Shopify plugin costs not included. BoutiqueOS pricing includes all features listed above.

✦ Simple to get started

Live in two days,
running itself from day three

No developer. No IT team. No lengthy setup. Just your boutique, online and automated.

🏪
STEP 01

Set up your boutique

Boutique Setup

Boutique name

Faariya Couture

Products added

48 products, 240 variants

Razorpay connected

Payments live

Domain

faariyacouture.com

Add your products, variants, pricing, and branding. We migrate your existing catalog. Most boutiques are live in 1–2 days.

🛍️
STEP 02

Customers shop and order

Today's Orders

Priya Mehta

Anarkali Set

Confirmed

Sneha Sharma

Silk Kurta

Shipped

Anita Verma

Lehenga

Delivered

Your branded store is live. Customers browse, add to cart, and pay via Razorpay. WhatsApp confirmation sent automatically.

📊
STEP 03

Manage everything from one dashboard

This Month

Revenue

₹2.4L

Orders

96

Customers

74

Avg Order

₹2,500

Orders, inventory, customers, invoices, campaigns, and P&L — all in one place. Your boutique runs itself.

Book your free demo today

No credit card required · Catalog migration included · Setup support included

✦ Trusted by boutique owners across India

Boutique owners trust BoutiqueOS
to run their business

0+

Boutiques on BoutiqueOS

0%

Uptime guaranteed

0 days

Average setup time

0%

Avg revenue increase

"Before BoutiqueOS, I was taking orders on WhatsApp and making invoices manually. Now my store runs 24/7 and I get GST invoices automatically. I saved 3 hours every day."

FS

Faariya Shaikh

Owner, Faariya Couture, Mumbai

"The loyalty program changed everything. My repeat customers increased by 25% in the first two months. Customers love earning points and I love that it runs automatically."

PN

Priya Nair

Owner, Priya Collections, Kochi

"I used to have no idea if my boutique was profitable. Now I open the finance dashboard every morning and see exactly where I stand. It feels like running a real business."

SP

Sneha Patel

Owner, Sneha Boutique, Ahmedabad

🔒Secure payments (Razorpay)
🧾GST-compliant invoices
💬WhatsApp-first automation
🇮🇳Built for Indian boutiques
📱Mobile-first storefront
🔄Cancel anytime
✦ Simple, transparent pricing

Plans that grow
with your boutique

No hidden fees. Cancel anytime. Setup support included.

Starter

For small boutiques getting started

100 products · 500 variants

1,499/mo
Get Started
  • 100 products, 500 variants
  • Branded storefront
  • Razorpay checkout
  • WhatsApp order notifications
  • Basic inventory
  • GST invoices
  • Email support
Most Popular
Growth

For growing boutiques with daily orders

500 products · 2,000 variants

2,999/mo
Start Free Trial
  • 500 products, 2,000 variants
  • Loyalty program
  • Influencer & campaigns
  • WhatsApp automation
  • Customer profiles
  • Finance dashboard
  • Staff management
  • Priority support
Pro

For established boutique brands

Unlimited products

4,999/mo
Contact Sales
  • Unlimited products & variants
  • Custom domain + SSL
  • Advanced reports & P&L
  • Payroll automation
  • Custom WhatsApp templates
  • API access
  • Dedicated onboarding
  • 24/7 phone support
Enterprise

For multi-location boutique chains

Unlimited + multi-admin

7,999/mo
Contact Sales
  • Everything in Pro
  • Multi-location inventory
  • White-label branding
  • Custom integrations
  • Dedicated account manager
  • SLA 4-hour support
  • Custom theme design

All plans include a 14-day free trial. Setup fee: ₹3,000–₹15,000 (one-time, tier-based). Annual plan: 2 months free.

Free demo · No commitment · Setup support included

Your boutique deserves
the system it was built for

Stop taking orders on WhatsApp. Stop making invoices manually. Start running a boutique that works for you.

14-day free trialNo credit card neededCatalog migration includedCancel anytime